Sponsorships
Sponsorships will enable the continued expansion of CCE into Accredited Competitions in 2025 at several destination venues including the Kentucky Horse Park. Funding will be used to set up these competitions, introduce the EXR stage to racetracks, and continue building the infrastructure needed to manage the sport.
Sponsorship of CCEA will be for one year from the start date. Sponsorship starts at $500.
There are 5 tiers of CCEA Sponsorship. In addition, there are Special Sponsorship categories that link sponsors with Cross Country Jumps, competitions or specific sections of the CCEA website.
Platinum - $7500-
Custom package
Gold - $5000-
One CCEA Competition Prize item with Logo for winners at the Enjoy Your Horse CCE Open at the Kentucky Horse Park, June 28-29,
Logo and write up about your company on Social Media,
Logo in all 2025 CCEA Newsletters (minimum 12)
Logo in all Competitor Guide and Emails for 1 year,
Logo on Website for 1 year.
Silver - $3000-
Logo in all 2025 CCEA Newsletters (minimum 12),
Logo in all Competitor Guides and Emails for 1 year,
Logo on Website for 1 year
Bronze - $1000-
Logo in Guides and Emails for 1 year,
Logo on Website for 1 year
Friends - $500-
Logo on Website for 1 year
Special Sponsorship
Main Sponsor for Competitions Page
Main sponsor of Competitions page on the CCEA website.
Obstacle Sponsorship
Bespoke marketing sponsorship of an obstacle for the “Enjoy Your Horse” CCE Open held at the Kentucky Horse Park. Numerous obstacle options available - standard form to full customized, type and level. Sponsorship starts at $3000 for obstacle lifespan (minimum 3 years).
Main Sponsors for Pages
Main sponsor of pages on the CCEA website.
Competition Sponsorship
Horsemanship Award
A popular award given at each competition to a member that represents the ideals and spirit of CCE, nominated and voted on participants.
Level Prize Sponsor
Level prizes are given to the highest place horse in each Level at competitions.
To receive a Sponsorship Package fill out this form and choose "Partnership/Sponsorship":
To become a founding sponsor now fill out this form:
Primary Goals:
- Maximize access so more can participate.
- Be inclusive.
- Talent and ability determine the outcome.
- Be horse-centric to foster horsemanship and ethics.
CCE - An Accessible Horse-Centric Equestrian Sport
Over recent decades, many factors have caused traditional equestrian sports to become unaffordable and inaccessible to many. The resultant exclusivity prioritizes resources over skill and talent, to the detriment of horsemanship, safety and welfare. The horse is often reduced to a procurable and replaceable piece of equipment.
Consequently, equestrians are questioning their chosen sport’s priorities and the long term feasibility of participation. Many now participate in competitions at a very limited scale or not at all. Virtually all would seize the opportunity to participate in an exciting, affordable, accessible and horse-centric equestrian sport.
Increasing Accessibility
- Individuals participate in a manner appropriate for their own level of experience and ability - from absolute beginner to expert competitor.
- Numerous formats of CCE allow venues of all sizes and resources can conduct CCE competitions, substantially boosting the supply of competitions, especially locally to competitors.
- Partnership and training are more important in CCE than the market-value or fashionability of the horse.
- All breeds can participate but the thoroughbred is especially suited to CCE and a more affordable horse.
- Most CCE competitions do not require an overnight stay, substantially reducing associated costs and time requirements.
- Equipment and attire requirements are reduced and based on safety and functionality.
Horse-Centric Sport
- Competitive success in CCE requires good horsemanship, training and a developed partnership between the horse and rider.
- Elevating the importance of training, horsemanship and partnership in the competition, prioritizes the training and treatment of the horse.
- CCE provides an environment to improve the partnership and to gain skills and knowledge, without adverse pressure or negative incentives.
- Optionality and flexibility allow for superior and safer decisions during competition.
- Safety and welfare have been proactively integrated into CCE from inception - especially through encouraging safer behavior.
- The culture of CCE originates from enjoying the relationship between horse and rider rather than the horse being used for enjoyment or advancement of the rider.
Excitement and Enjoyment
CCE is an innately exciting sport, combining speed, endurance and jumping in an open country setting. Choice gives each competitor the ability to ride and compete in an optimal manner for their specific circumstances. The competition will point out strengths and weaknesses, indicating where improvement is needed without counterproductive pressure or causing anxiety. CCE makes it very easy for competitors to enjoy their horses.
Long Term Goals
- Improving horsemanship across the equine industry.
- A clear and realistic path to an ethical livelihood with legitimate careers and vocations.
- Substantial improvement in post-racing opportunities OTTB horses.
- Broad public appeal and engaged spectators.
- Media exposure including broadcast and streaming to expand spectator audience.
- Revenue from commercial sponsorship and exposure used to fund CCE and maintain accessibility.
- Potentially introduce gaming to further fund and elevate CCE.
- National and International Championship competitions.
Launch Phases of CCE
Phase 1 - Initial Launch, Proof of Concept - COMPLETED
- Information based website to introduce CCE to the equestrian community.
- Conduct the first Workshop competitions - educational, simplified competitions.
- Begin growing a membership base and raising awareness and excitement.
- Engage organizers for the next competitions and supporters to assist in the next phase.
Phase 2 - Expansion of Awareness and Engagement - IN PROGRESS
- Conduct numerous Workshop competitions over wider geographical area.
- Upgrade functionality on CCEA website to accommodate the next competitions.
- Transition from educational Workshops competitions to Training Competitions.
- Continue to grow membership and support.
- First international exposure.
Phase 3 - Introduce Competition Formats
- Continue Training Competitions, phase-out Workshop competitions.
- Upgrade functionality and scale on CCEA website to accommodate Accredited Competitions.
- Further international expansion.
Phase 4 - Implement All Competition Formats
- First Accredited Competitions, including eligibility and qualification requirements.
- Additional higher competition Levels and Classes introduced.
CCE is intentionally designed to be:
- accessible, inclusive and adaptable to maximize participation,
- an unambiguous and exciting competition to maximize spectator appeal,
- an ethical horse-centric sport with a supportive and welcoming community
As such, CCE is intentionally designed to become a self-funding entertainment product similar to other successful mainstream sports.
Please Note:
CCEA is not a charitable organization with 501c status. Instead of relying on charitable donations and benefactors, the entire structure of CCE is intentionally designed so the sport will mature into a successful self-funding entertainment product with a massive and diverse audience.